Why We’re Doing Black Friday for the First Time

This is our first year running a Black Friday event at SOLIS.

When we launched, we set out to create something different. A running brand built around reflection, in every sense of the word. Reflective design for safety, reflective moments for clarity, and a commitment to running with purpose.

So why Black Friday?

We believe that celebrating progress can still align with our values. For one weekend, we want to reward the runners who have supported us, believed in what we’re building, and worn SOLIS through every early morning, night run, and foggy finish line.

Black Friday doesn’t have to mean overconsumption. For us, it’s a way to make our high-quality, considered products more accessible. Every piece in the SOLIS range is designed to last season after season. Durable, reflective, and made to move with you.

Our Black Friday event features our full core range - the men’s short sleeve, men’s shorts, women’s sports bra, and women’s shorts - along with our reflective long sleeve tops for men and women.

It’s a small thank you to our community. A way to celebrate the runners who have made our first year possible.

We believe in slow, considered products, but for one weekend, we’re celebrating progress.

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